Custom Dashboards & Business Analytics
Your revenue is in Stripe, your leads in a CRM, your ads in three platforms, and your operations in spreadsheets. We build the one screen that pulls it all together — live, accurate, and readable at a glance.
Decisions need numbers that are already assembled.
Every growing business hits the same wall: the numbers exist, but assembling them eats hours. Someone exports CSVs every Monday, pastes them into a spreadsheet, and by the time the 'report' circulates it is already stale. Decisions get made on gut feel because the data is technically somewhere.
A custom dashboard ends that. We connect directly to your actual sources — Stripe, your CRM, ad platforms, databases, spreadsheets, industry tools — and build the exact views your team needs: owner P&L at a glance, sales pipeline health, marketing cost-per-lead by channel, operations throughput. Numbers update themselves. Everyone looks at the same truth.
Unlike off-the-shelf BI tools that demand an analyst to configure and a subscription forever, your dashboard is built once, tailored to your language and metrics, and owned outright.
One source of truth, delivered.
- Direct connections to your real sources — Stripe, CRMs, ad platforms, databases, sheets
- Automated data pipeline — no more manual exports, ever
- Role-based views: owner, sales, marketing, operations
- The metrics that matter, defined with you and computed correctly
- Alerts when a number crosses a threshold (revenue dips, CAC spikes, pipeline stalls)
- Scheduled email/Slack digests for the people who will not open a dashboard
- Mobile-readable — check the business from your phone
- Full source code and your own hosting — no per-seat BI licenses
From scattered data to one screen.
- 01
Metrics workshop
We define the handful of numbers that actually run your business — and the questions each screen must answer.
- 02
Data audit
Where every number lives today, which APIs expose it, and what needs cleaning. You get a map of your own data.
- 03
Pipeline build
Connectors, syncing, and the transformations that turn raw platform data into your metrics — tested against known-good numbers.
- 04
Dashboard build
The views themselves — fast, readable, on-brand. You use working versions early and we tune what earns a place on screen.
- 05
Adopt + extend
Digests, alerts, and new views as the business grows. The dashboard becomes how the company talks about numbers.
Data plumbing + presentation.
Who runs on our dashboards.
- Owners flying blind between accountant reports
- Teams burning hours every week assembling the same manual report
- Agencies and services firms that want live client-facing reporting
- Ops-heavy businesses where the truth lives in six disconnected tools
Priced by connections and depth.
Priced by sources connected and depth of views: focused dashboards start around $6–12k fixed-quote. Compare that against the analyst-hours currently spent assembling reports by hand — it usually pays for itself in a quarter.
Dashboard questions, answered.
What data sources can you connect?
Practically anything with an API or export: Stripe, QuickBooks, HubSpot, Salesforce, Google Ads, Meta, GA4, Shopify, your production database, industry-specific tools, even recurring spreadsheets. If a number exists somewhere, we can pipe it in.
How is this different from Looker, Power BI, or Tableau?
Those are powerful generic tools that still need someone to model your data, build the views, and pay per seat forever. We deliver the finished product — your metrics, your language, your logins — with no per-user licensing. For teams without a data analyst on staff, finished beats configurable.
How much does a custom dashboard cost?
A focused dashboard on 2–4 sources starts around $6–12k fixed. Heavier builds with many sources, historical warehousing, and client-facing portals scale from there. Always a fixed written quote.
How fresh is the data?
Most sources sync continuously or every few minutes; some platforms rate-limit to hourly. Either way: no more waiting for someone to build the Monday report — the dashboard is already current when you open it.
Can my clients see their own data?
Yes — client-facing report portals are one of our most-requested builds, especially for agencies. Each client logs in and sees only their numbers, on your domain, with your brand. It closes deals and saves your team the monthly deck-building.
What happens when a platform changes its API?
That is what the optional care retainer covers — we monitor the pipelines, fix breakages before you notice, and evolve the views as the business changes. Or take the code and run it in-house; it is yours.
Ready to start?
Tell us what you're trying to build. Free 30-minute call. Written proposal with fixed pricing within 48 hours.